Tag Archives: SAM

SAM Preccelerator Company Splash Accepted into Portland Incubator Experiment (PIE)

Splash logoCongratulations to SAM client and Preccelerator Company Splash for being accepted into the Portland Incubator Experiment (PIE), the collaboration between ad company Wieden + Kennedy and Portland’s local tech community.  Splash was chosen from a group of over 400 applicants from around the world.  PIE will provide Splash with office space at Wieden + Kennedy and $20,000 in seed money, as well as three months of mentorship from former PIE participants and individuals from other successful tech ventures.

It is the goal of SAM’s Preccelerator Program to ready its companies to launch into accelerators or incubators, or out on their own.  We are very excited for Splash and will continue to support their successes!   Well done!

To view PIE’s announcement, click here.

For more information about our Preccelerator Program, or to apply, visit https://preccelerator.com.

SAM Preccelerator Presents: Financial Forecasting & Modeling with Eli Eisenberg – July 9, 2013

Join Stubbs Alderton & Markiles, LLP
for this exclusive event!

              FInancial Forecasting Pic

July 9, 2013

5:30pm-7:30pm

**Networking to follow!**

Register Now!

 

This workshop explains how to successfully and thoroughly create
a financial forecast for your business.

Eli Eisenberg, Founder and CEO of Straight Line Management, will cover topics like:

 

  • Why the financial model and P&L forecast are critical components of commercialization
  • A recipe for developing a credible P&L forecast
  • Developing financial assumptions and a revenue forecast that is consistent with your company’s TAM, market assessment, and business model
  • A flexible template financial model that can be easily adapted to your company’s business

 

Featuring

 

 eli1

Eli Eisenberg, Founder & CEO

Straightline Management

Eli Eisenberg has more than 35 years of hands on experience in the financial and business management of entrepreneurial companies.  As founder and CEO of Straight Line Management™, he specializes in providing financial expertise and mentoring to high-potential early stage companies. Mr. Eisenberg helps them to increase profitability, secure funding, evaluate and capitalize on opportunities, streamline financial operations, and get the financial side of the business under control.  Since launching his Straight Line Management consulting company in 1991, he has served as a trusted advisor to more than 70 early-stage companies, both traditional and web based, across a variety of industries including software and game companies, high and low tech manufacturing companies, wholesale distribution companies, product and services companies and non-profit organizations.

Prior to starting Straight Line Management, Mr. Eisenberg served as Chief Financial Officer for three high technology companies, served in senior financial and operational management positions (including VP of Finance and VP of Operations) in several other high growth companies, and established, ran and sold his own successful consumer products company.

Mr. Eisenberg has extensive experience in strategic planning, capital raising strategies, financial management and forecasting, business plan preparation, and development and streamlining of management reporting systems and controls. He is also a Fellow of the Larta Institute, where he conducts workshops and mentoring sessions for entrepreneurs in conjunction with their NIH, NSF, TATRC and USCA Commercialization Assistance Programs.

 

 

 

 Sponsored by

S.A.M. High Res Logo (jpg) - small   

Stubbs Alderton & Markiles, LLP

1453 3rd Street Promenade, Suite 310

Santa Monica, CA 90401

Parking

4th Street/Broadway ramp or in the Santa Monica Place Mall

We hope to see you there!

SAM Preccelerator Program Presents: “Brand 101: Brands Don’t ‘Happen’ – They Are Created” with John Tabis of The Bouqs

Join Stubbs Alderton & Markiles, LLP
for this exclusive event!

                Brandinig

Brand 101:

“Brands Don’t ‘Happen’ – They are Created”

June 20, 2013

5:30pm-7:30pm

**Networking to follow!**

 

Featuring

      John-Tabis-199x300

 John Tabis, Founder and CEO of The Bouqs Company

John Tabis is Founder & CEO of The Bouqs Company.  Prior to Founding TheBouqs.com, John worked in strategy consulting at Bain & Company and in marketing strategy for brands including Disney, ESPN, ABC, Marvel, ShoeDazzle and Gerber Baby. John graduated Summa Cum Laude with a BS in Finance from the University of Notre Dame and received his MBA with Honors from UCLA Anderson, where he studied on Fellowship. He lives in Venice, CA with his wife, son and pup Billie Jean.  He would like you to send your loved ones flowers.  Right.  Now.

 

What You’ll Learn:

Brands don’t ‘happen’.  Brands are created.  Every day your company’s brand your personal brand are being developed whether you like it or not.  The time to ‘figure out brand’ isn’t tomorrow, it isn’t today.  It was yesterday.  We’ll cover the basics of “Brand 101” and how to build, manage, and grow a brand effectively.

  Sponsored by

 S.A.M. High Res Logo (jpg) - small

  

 Stubbs Alderton & Markiles, LLP

1453 3rd Street Promenade, Suite 310

Santa Monica, CA 90401

 

Parking

4th Street/Broadway ramp or in the Santa Monica Place Mall

We hope to see you there!

SAM Preccelerator Program Company Splash has Launched in the App Store!

 

Splash logoWe’re proud to announce that Splash, one of SAM’s Preccelerator companies has launched it’s app in the App Store!

Splash, the brain child of Rory Reiff and Michael Wilson,  is a mobile social network that rethinks the process of sharing, and makes it all about your interests, not who you know. We are building a platform for mobile content creation that allows anyone to engage with existing communities that share their unique passions.

Dive into Splash!  Download the app here:  http://splash.io/download

 

Stubbs Alderton & Markiles to be a Venue for TechZulu’s 2013 Silicon Beach Tech Crawl!

tz_techcrawl_Color-2013-300x300

SAM is excited to announce that it will be a featured venue on the 2013 TechZulu Silicon Beach Tech Crawl on Thursday May 23 from 6pm-11pm.  For more information and to register for the Tech Crawl, visit http://techzulu.com/tz-tech-crawl-silicon-beach-2013/

What is a Tech Crawl?

It’s like a bar crawl, but featuring tech companies instead of bars. Each participating business will open its office for the duration of the crawl, giving you a chance to see where the magic happens and meet the team in an informal setting.  SAM will be featuring their Santa Monica office space and Preccelerator Program companies. Food and drinks will be served.

Why?

How often do you get to go behind the scenes at a company and experience where the work is done? Whether you’re a networked entrepreneur or just finding your way in the LA tech scene, TZ Tech Crawls give you a fun way to discover new things about the community and each other.

Hope to see you there!

SAM Preccelerator Program Presents: “Ten Lessons from Working on 30+ Startups Over the Past 15 Years” with Tony Karrer – May 14th, 2013

Join Stubbs Alderton & Markiles, LLP
for this exclusive event!
 CTO

Ten Lessons from Working on 30+ Startups Over the Past 15 Years

May 14, 2013
5:30pm-7:30pm
**Networking to follow!**

Register Now!

Featuring

      Dr. Tony Karrer 
Dr. Tony Karrer works as a part-time CTO for startups and midsize software companies providing – helping them get product out the door. He is considered one of the top technologists in e-Learning, but over his 20 years; experience as a CTO he has worked on many different kinds of startups including being the original CTO for eHarmony for its first four years.. Dr. Karrer taught Computer Science for eleven years. He has also worked on projects for many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse. Dr. Karrer was valedictorian at Loyola Marymount University, attended the University of Southern California as a Tau Beta Pi fellow, one of the top 30 engineers in the nation, and received a M.S. and Ph.D. in Computer Science. He is a frequent speaker at industry and academic events
What You’ll Learn
Tony looks back over his experience working with startups and extracts elements that have led to success or failure.  Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons.

 Sponsored by

 

S.A.M. High Res Logo (jpg) - small 

 

Stubbs Alderton & Markiles, LLP

1453 3rd Street Promenade, Suite 310

Santa Monica, CA 90401

Parking

4th Street/Broadway ramp or in the Santa Monica Place Mall

We hope to see you there!

SAM Preccelerator Program Presents: “The Fundamentals of an Investor Pitch” – April 23, 2013

Join Stubbs Alderton & Markiles, LLP
for this exclusive event!

April 23, 2013
5:30pm-7:30pm
**Networking to follow!**

Register Now!

1. Learn what really interests investors

2. Learn how to get their attention and KEEP their attention

3. Proper use of PowerPoint as a tool to enhance your message

4. Techniques to make you a more credible presenter

Featuring

Eli Eisenberg, Founder & CEO
Straightline Management

Eli Eisenberg has more than 35 years of hands on experience in the financial and business management of entrepreneurial companies. As founder and CEO of Straight Line Management™, he specializes in providing financial expertise and mentoring to high-potential early stage companies. Mr. Eisenberg helps them to increase profitability, secure funding, evaluate and capitalize on opportunities, streamline financial operations, and get the financial side of the business under control. Since launching his Straight Line Management consulting company in 1991, he has served as a trusted advisor to more than 70 early-stage companies, both traditional and web based, across a variety of industries including software and game companies, high and low tech manufacturing companies, wholesale distribution companies, product and services companies and non-profit organizations.

Prior to starting Straight Line Management, Mr. Eisenberg served as Chief Financial Officer for three high technology companies, served in senior financial and operational management positions (including VP of Finance and VP of Operations) in several other high growth companies, and established, ran and sold his own successful consumer products company.

Mr. Eisenberg has extensive experience in strategic planning, capital raising strategies, financial management and forecasting, business plan preparation, and development and streamlining of management reporting systems and controls. He is also a Fellow of the Larta Institute, where he conducts workshops and mentoring sessions for entrepreneurs in conjunction with their NIH, NSF, TATRC and USCA Commercialization Assistance Programs.

Sponsored by

Stubbs Alderton & Markiles, LLP

1453 3rd Street Promenade, Suite 310

Santa Monica, CA 90401

Parking

4th Street/Broadway ramp or in the Santa Monica Place Mall

We hope to see you there!

SAM Preccelerator Program Presents: Marketing Bootcamp with Peter Mansfield – March 21, 2013


Join Stubbs Alderton & Markiles, LLP
for this exclusive event!

 

March 21, 2013

5:30pm-7:30pm
**Networking to follow!**
Marketing professionals that thrive with startups are a unique breed. Their characteristics? Agility, pragmatism, loyalty, objectivity, competitiveness, and creativity. They also need deep, in-the-trenches experience with multiple startups that have been successful. Plus, one or two that haven’t.These are just a few topics we’ll cover in the Marketing Boot Camp:

1.  Build your brand.

2.  Set up key marketing processes

3.  Boost awareness and credibility

4.  Lower the cost of customer acquisition

5.  Raise funding

Featuring

Peter Mansfield

Bio

Peter Mansfield is the quintessential startup marketing professional. Over the course of 25 years, he has been involved in a notable sequence of early stage company adventures and successes.  Peter’s in-the-trenches experience makes him particularly valuable in helping new ventures move quickly and efficiently to realize their market potential. He has helped fast growth companies including Xircom, Xylan, Optimal Networks, Packeteer, and Gearworks reach an aggregate market value of close to $5 billion. Alongside his strategic and tactical marketing involvement, Peter helps companies raise money, develop customer acquisition programs, and build channel partnerships. His extensive network includes top-tier VC firms and angels, venture-focused attorneys, recruiters, and other startup experts.

In addition to his market-proven ability to drive awareness and credibility for startups, Peter also provides marketing services for larger organizations. This includes financial services leaders such as Union Bank, and non-profits like The California Wellness Foundation.

On a tactical level, Peter gets actively involved in branding, website development, presentations, event/conference management, social media, SEO/SEM, advertising, collateral development, PR, and sales support.

Peter founded Mansfield + Associates in 1992. The firm works with fast growth companies across the US.

Peter’s current roster of venture-funded clients includes BillFloat (San Francisco), Marqeta (Emeryville), Revolution Credit (Irvine), Wallaby Financial (Pasadena), and ClickWithFriends (Toronto).

Peter was previously a co-founder of Dodge & Mansfield, an award-winning creative agency in Ventura County, California. He also served in senior marketing roles at Kodak U.K., Ltd., and John Lewis Ltd., the UK’s fastest growing department store chain.

 
|
Sponsored by

  

Stubbs Alderton & Markiles, LLP

1453 3rd Street Promenade, Suite 310

Santa Monica, CA 90401

 

Parking

4th Street/Broadway ramp or in the Santa Monica Place Mall

 

We hope to see you there!

SAM Preccelerator Program Presents: CFO Bootcamp with Peter Trepp – February 21, 2013

Join Stubbs Alderton & Markiles, LLP
for this exclusive event!

 

 CFO Bootcamp

 February 21, 2013
5:30pm-7:30pm
**Networking to follow!**

Register

Emerging growth businesses are running fast to achieve their goals.  An experienced CFO, even on an interim-basis, can create enormous value including spearheading a capital raise, being a strategic executive partner, and serving as cash flow watchdog.  Additionally, an experienced CFO wears many hats ensuring that key activities from hiring to lawyers to customers to investors are all properly managed.  These are just a few topics we’ll cover in the CFO Boot Camp :

  • What are the expectations of a quality CFO?
  • When do I hire a CFO and how do I find this person?
  • What is the best approach to properly capitalizing my company?
  •  How much equity should I give away and how do I set the valuation?
  • What do I need to prepare for prospective investors?
  • How do I present financial and non-financial data?
  •  How can I leverage the relationship with my new investors?

Featuring


Peter Trepp

Bio

Peter Trepp has over 20 years of experience as a CFO, COO and investment banker having built, financed and sold companies primarily in the technology sector. His areas of expertise include building ventures, raising capital, hiring/managing teams, and positioning companies for sale. Most recently, Peter was the founding CFO/COO of ServiceMesh, Inc., an award-winning enterprise cloud software company serving Global 1000 clients. Prior to joining ServiceMesh, he was Managing Director for Verdant Venture Partners, LLC, a Cleantech venture capital firm. Prior to that, he headed up Barrington Associates’ technology practice. Earlier in his career, Peter was a management consultant with KPMG Consulting (currently BearingPoint). He also served as President of the UCLA Anderson Alumni Association and was a member of the UCLA Anderson Board of Visitors. He earned a BA from UC Irvine and his MBA from the UCLA Anderson School of Management.

 Sponsored by

Stubbs Alderton & Markiles, LLP

1453 3rd Street Promenade, Suite 310

Santa Monica, CA 90401

 

Parking

4th Street/Broadway ramp or in the Santa Monica Place Mall

Hope to see you there!

LA Tech Rise Features SAM Preccelerator Program in “A Startup ‘Preccelerator’ on the Promenade”

LA TECH RISE, a blog for tech startups within the LA Silicon Beach community, features SAM’s Preccelerator Program in this in-depth article, complete with a virtual tour of the Preccelerator Program space! To view the full feature, click here.

For more information and to apply to our Preccelerator Program, contact Heidi Hubbeling at hhubbeling@100.26.91.60 and visit Preccelerator.